Shop, the newly launched consumer app from Shopify, has announced a new initiative to offset 100 percent of the carbon emissions from package deliveries.

The app was originally created to add ease to the mobile shopping experience, as it aggregates every piece of information the consumers need from discovery to order tracking into one place. Now, Shop is taking care of the environment and empowering customers to do the same simply through shopping with the app.

According to a statement from the company, delivery of each online order releases an average of 0.77 pounds of carbon into the atmosphere. To combat this, Shop will automatically offset 100 percent of the carbon emissions produced by package deliveries when shoppers use the Shop Pay feature.

Shop’s tracking features allow its users to see their individual carbon offset history, as well as the Shop community’s carbon impact, to help consumers visualize and understand their effect on the environment.

“We’re proud to do our part to protect the environment and help consumers ‘shop better’ as they make more and more purchases online,” says Carl Rivera, Shop’s general manager, said in a statement. “By using Shop and checking out with Shop Pay, you can feel good about supporting the brands you love and reducing negative impacts to the environment.”

As climate change and other environmental issues are central and affect all aspects of our lives, responsible companies are taking initiatives to reduce their carbon footprint. Even small actions can have a significant impact on the environment. Companies are making commitment to reduce their carbon footprint and setting an example for other companies in the industry. These companies are using innovative solutions and aggressive goals to achieve real results. Amid growing research, tech players are also fulfilling its environmental responsibilities rightly. Companies are also investing to balance their carbon emission by investing in environmental programs, in a process known as offsetting.

Best1tech stands along all the global brands and companies who contribute to the sustainable production method and salute their initiative to curb carbon footprint while they run their operations.

Source: Fashion United