ATLANTA DECEMBER 11, 2019
LEO Learning, the market leader in innovative digital learning solutions, has won a Brandon Hall “Excellence in Technology” award for Best Advance in Onboarding Technology (Bronze) for its work with Shell.
The winning onboarding entry—Think, Talk, Act Customer (TTAC)—is a gamified onboarding experience that uses retro gaming design imagery to create a learning environment that:
- Is fun and engaging for Shell’s new starters
- Uses microlearning content to support the organization’s wider “flipped classroom” approach to blended learning
- Is a safe space for employees to practice realistic customer interactions?
This is TTAC’s second award, having won the DevLearn DemoFest ‘Best Onboarding/Employee Orientation Solution’ in November 2019. Judges at both awards noted that, by digitizing face-to-face training modules, the program has reduced overall training time for the learner from 24 hours to just seven.
“We couldn’t be prouder of Think, Talk, Act Customer and the way this fun, engaging onboarding program is helping Shell achieve its learning and business goals, while also providing valuable content for the organization’s new joiners,” said Andrew Joly, Director of Strategic Design at LEO Learning.
“The project fulfilled its goal to unlock time liberation from activities in the coaching community by automating and digitizing onboarding of the customer interaction aspect of the role by offering a modern, digital and enhanced employee experience. It also enabled the new joiners to be up to speed as soon as possible with the flexibility and accessibility of the design,” said Özlen Cili, Global Learning Advisor, Customer Operations, Shell.
A panel of veteran, independent senior industry experts, and Brandon Hall Group senior analysts and executives evaluated the entries based upon the following criteria:
- Product: What was the product’s breakthrough innovation?
- Unique differentiators: What makes the product unique and how does it differ from any competing products?
- Value proposition: What problem does the product solve and/or what need does this product address?
- Measurable results: What are the benefits customers can expect to experience as a result of using this product?
“Winners of Excellence in Technology Awards are at the forefront of technology innovation. Our program evaluates not just the solution itself, but the benefit to the human capital management function, the business and the customer. That is the ultimate differentiator—whether the technology has a positive business impact. Technology Award winners pass that test with flying colors,” said Rachel Cooke, Chief Operating Officer of Brandon Hall Group and head of the awards program.
The full list of Brandon Hall “Excellence in Technology” awards winners 2019 is here.
Click here for examples of LEO’s award-winning learning games and gamification programs for Godiva and LOMA.
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